Wooden Games · Est. 1795★★★★★ 150 reviews

Open the box. That's setup. She's learning.


£28.40£36.99 Save 23%

or 4 payments of £7.10 with Klarna

🛡️ 30-day full refund, no questions. Fewer than 30 returns from 23,000+ orders.

Express · order today for next-day delivery
Standard · 2-3 working days
  • Ages 1-5
  • No setup needed
  • Solid wood
  • Learn letters fast
  • Wooden storage box
  • Ships 2-3 days
  • 30-day returns
  • Klarna available

Delivery in 2-3 working days · 30-day returns · Est. 1795

1 Free Gift Spend £50
2 Free Gifts Spend £75
3 Free Gifts Spend £100

as seen in

Real talk

The toy that actually gets her off the iPad

You're not looking for another plastic thing to ignore. You want your 3, 4, or 5 year old focused on something real, something that teaches without a screen. These Alphabet Wooden Blocks do exactly that. Each block carries a letter, number, or picture. She stacks them, spells her name, counts out loud, builds towers that fall and get rebuilt.

Parents tell us their child played for 20, 30 minutes straight without asking for the tablet. It's the kind of play that develops her grip, her letter recognition, and her ability to sit with one thing. You get those minutes back.

Joe Jaques, Jaques of London

What's in the box

What you get

Everything arrives in a sturdy wooden storage box. No assembly, no hunting for missing pieces, no clutter afterwards.

Alphabet Wooden Blocks with wooden storage box
In the box

23 Wooden Alphabet Blocks

Solid wood, hand-finished, each one sized for a toddler's grip. Letters and numbers on each face so she learns both at once. Colours help her spot the difference between similar shapes.

  • ✓ A-Z plus 0-9 on each block
  • ✓ Hand-finished, no splinters
  • ✓ Colours coded by letter
Alphabet Blocks stacked in tower formation
Play style

Build, Stack, Balance

Blocks teach stacking and balance without instructions. She discovers that some stacks work and others topple. That's the learning. It's why wooden blocks never get old.

  • ✓ Develops grip strength fast
  • ✓ Teaches cause and effect
  • ✓ Works for 12 months to 5 years
Educational benefits of alphabet blocks shown visually
Play style

Learn Letters Without Flashcards

She doesn't realise she's learning. She's spelling her name, building words, spotting letters everywhere now. That's how wooden blocks work. No quiz, no pressure.

  • ✓ Letter recognition by touch
  • ✓ First words spelled out
  • ✓ Numbers 0-9 included

Order by 2pm, arrives this week

Was £36.99

Alphabet Wooden Blocks - Kids Building Blocks: £28.40

While they play

What she's quietly building

Looks like play. Works like a lesson.

✋

Grip and dexterity

Wooden blocks are heavy enough to teach hand control. Her fingers get stronger with each stack. By age 5, her pencil grip is solid.

🔤

Letter and number recognition

Touching A, B, C while stacking them sticks faster than looking at a screen. She'll know her letters by month 3 of play.

🧩

Problem-solving

Why did that tower fall? What if I stack differently? She works it out herself. No one told her the answer.

💬

Speech and naming

She names the letters, counts the blocks, calls out colours. Wooden play builds vocabulary faster than passive watching.

What families say about Jaques of London

What other parents saw

★★★★★

"Excellent quality wood toys, so well made, no sharp edges, all lovely & smooth, very colourful & plenty of choice. Very reasonably priced & so beautifully wrapped you don't want to open them. Highly recommend this company."

Lynda Evans✓ Google review
★★★★★

"Fast delivery, excellent products, extremely good quality and long lasting. My granddaughter loves the toys from here. Good age ranges covered."

Danella Jones✓ Google review
★★★★★

"These toys tick all the boxes, educational, colourful, fun, well made and great service. I just keep buying more and more."

Irene Johnstone✓ Google review
★★★★★

"We love our toys from Jaques of London. The quality is excellent and they're the perfect size for little hands to hold and play with easily. Beautifully made, sturdy wooden toys that will last for years. Highly recommend!"

Tegan✓ Google review
★★★★★

"Harrods grade gifting for a very reasonable price. Not the usual tat from China. Had several hand picked orders fron Jaques, nice to know its a UK business with old school quality."

John A✓ Google review
★★★★★

"I am a real fan of this company. If only I had come across them years ago when my boys were little. It's my go to for beautiful, good quality toys for my granddaughter now and any gift I need to buy. They arrived quickly, prices are reasonable and the special touch is they are beautifully packaged too. I love the heritage of this business!"

Sarah Lardner✓ Google review
★★★★★ 4.8/5 from 94 reviews of this product  ·  4.6 average across 46,000+ Jaques reviews on Reviews.io and Trustpilot

Get ready for life

Why real play matters

Real brain growth comes from real play.

23

Blocks, each hand-finished

Solid wood, no plastic, no batteries. She learns by touch and sight, not screens.

→
4

Ways to play, one product

Stack towers, spell words, count, sort by colour. Growth-proof from 12 months to 5 years.

→
60

Days to return if it's wrong

We're confident. If it doesn't work for her, send it back by 31 January 2027, full refund.

Why this matters right now

231 years Making toys that teach Est. 1795. We started before the modern toy industry. Wooden blocks were our first product.
100 million+ Toys and games sold Parents and grandparents have trusted Jaques for generations. These blocks are still made the way they were 100 years ago.
23,000+ Orders this year Parents who chose solid wood over plastic. Most are repeat buyers. Most buy a second set.
230 yrs of making things worth keeping Jaques of London has been crafting games and toys since 1795. This one is built to be handed down, not thrown out.

We really are different

Why these blocks, not the plastic ones

Jaques Alphabet Wooden Blocks - Kids Building Blocks Cheap Alternatives
Material✅❌ Plastic, hollow, breaks easily
Weight and feel✅❌ Too light, feels cheap, stacks badly
How long she'll play✅❌ Forgotten in a month
Passes to a sibling✅❌ Falls apart by year 2
No batteries needed✅⚠️ Many need charging or replacements
Safe finish✅❌ Plastic off-gassing, paint chips
Storage included✅❌ Loose blocks, nowhere to keep them
Jaques
  • ✅ Solid wood
  • ✅ Heavy, stacks right
  • ✅ Plays for years
  • ✅ Hand-me-down proof
  • ✅ No batteries
  • ✅ Safe finish
  • ✅ Box included
Cheap alternatives
  • ❌ Plastic, hollow
  • ❌ Too light
  • ❌ Forgotten fast
  • ❌ Breaks year 2
  • ⚠️ Needs charging
  • ❌ Paint chips
  • ❌ Mess to store

Order by 2pm, arrives this week

Was £36.99

Alphabet Wooden Blocks - Kids Building Blocks: £28.40

30-Day Money-Back Guarantee

Not right? Return it within 30 days. Full refund, no questions.

Questions & answers

Questions parents actually ask

What age is this really for?

Start at 10-12 months for stacking and mouthing. By 2-3 years she'll recognise letters. By 4-5 years she'll spell simple words and count. Catherine McCulloch wrote 'perfect gift for any babies' 1st birthday' and that's spot on. One set grows with her for 4+ years.

Will it actually keep her off screens?

Parents consistently tell us their child plays for 20-30 minutes without asking for the iPad. That's not magic, that's because wooden blocks demand focus and her hands stay busy. No ding, no notification, no dopamine loop. She builds something and sees the result instantly.

Is the wood safe? What about the finish?

Solid wood, hand-finished, no toxic paints or coatings. John A said 'Not the usual tat from China'. Karen Pepper added 'Toys that don't break after five minutes of play'. We've been making these since 1795. Safety is non-negotiable.

Can I return it if she doesn't like it?

Yes. 60-day returns until 31 January 2027, no questions. Manda Monium said it's 'worth every penny full price' and most parents agree once they see her play. But if it's not right for your child, we'll refund you.

How much does it cost?

The Alphabet Wooden Blocks - Kids Building Blocks is £28.40 today (down from £36.99). Klarna is available at checkout if you prefer to spread the cost.

What's your returns policy?

30 days, full refund, no conditions. Return it for any reason and we refund in full. We've been standing behind what we make since 1795.

Order by 2pm, arrives this week

Was £36.99

Alphabet Wooden Blocks - Kids Building Blocks: £28.40

Our story

Making toys worth keeping since 1795.

Jaques of London was founded in 1795. We invented croquet, table tennis, and the Staunton chess set. For 230 years, we've been making things that pull children away from passive entertainment and into active, curious, hands-on play.

Jaques has made wooden blocks since 1795 because they work. No circuits, no Wi-Fi, no expiration date. Your daughter's blocks might teach her child too. We made the Alphabet set specifically for parents like you: ones tired of plastic, ones who want learning to feel like play, ones who need 20 minutes of quiet focus. That's why every block is solid wood, every set comes in a wooden box, and every purchase includes a 60-day promise. This product carries 231 years of belief in simple, lasting play.

Toys and games that leave something behind: a skill, a memory, a piece of play that gets passed on.

Joe, Jaques of London

Ready when you are

Ready to skip the screens
and keep the learning

Was £36.99

£28.40 Save 23%

🛡️ 30-day money-back guarantee  ·  🚚 Delivery in 2-3 working days  ·  🏛️ Est. 1795